James Stanfield Company: The Specialists in Special Education

About Us


Students Don’t Have to Learn the Hard Way

Research in Social Psychology has firmly established that most social skills can be and are learned “vicariously.” In other words, social skills don’t have to be learned the hard way, through trial and error. We can also learn by watching the social mistakes of others. We can learn what’s acceptable behavior and what is not by observing the consequences of someone else’s social behavior. We learn what is appropriate social behavior by observing what behavior beings a reward. We learn what is inappropriate social behavior by observing what social behaviors bring punishment.

We developed the VideoModeling social learning system to enable “vicarious” social skill training to occur “on demand” within a classroom setting.

Developed by James Stanfield Ed.D., “VideoModeling” refers to the use of professional actors to “model” appropriate and inappropriate responses to common interpersonal, social and work situations. The performances of the VideoModels, as well as, the positive or negative reactions of supporting players are highly scripted and edited to promote “vicarious” social skill learning to occur. The research-based, “VideoModeling” has become the cornerstone of social skills instruction in thousands of schools worldwide.

Stanfield products are currently being used in hundreds of districts and thousands of schools in the US and Canada. The company’s BeCool series is the most highly acclaimed and widely used conflict management program in America!

Widely in use throughout the US and Canada


The company is the recipient of many professional awards including

  • Academy Award – Academy of Motion Picture Arts and Sciences
  • Numerous Festival Awards, Informational Film Producers of America, New York International Documentary Film Festival
  • The 2010 Communicator Award.

The American Association on Intellectual and Developmental Disabilities (AAIDD) presented The James Stanfield Company with the 1st Annual Award For Development of Socio-Sexual Training Materials for People with Disabilities.

The Stanfield Way

The child who is ‘left behind’ most is the one who leaves school without transition readiness.

Dr. James Stanfield, Ed.D.

Stanfield Special Education Curriculum

VideoModeling® Programs

VideoModeling® is a ground-breaking teaching concept originated by the James Stanfield Company that’s used in thousands of public and private schools across America and Canada for special education needs.

Read More
Journaling, mediation, and intentional talk aren’t just for adults. 5 ways we can facilitate healthy management of mental health in our children.

James Stanfield Co.

My students were glued to the screen. Love Stanfield’s humor. This is the way to teach social skills.

Susan Simon, Principal

Using Humor to Teach Social Skills

Humor = Retention

We believe you learn best when you laugh. By making the classroom experience more comfortable and enjoyable, humor can make teaching and learning more effective, especially for the K12 segment. At Stanfield, we use humor as an integral part of our curricula.

If you as a speaker don’t help your audience to remember your lessons, then you’re wasting everyone’s time. Humor… can help accomplish that needed retention…

Gean Perret, Screenwriter
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